Marisa Jiwi Seok was born in Seoul and raised in Milan.

After graduating from Central Saint Martins she launched her own brand JIWINAIA.

Since 2015 JIWINAIA has been stocked in leading stores worldwide such as Colette, Nordstrom SPACE and Boon the Shop.

All JIWINAIA’s pieces are handmade with ♥


“Think matchstick danglers, peanut and pearl rings from her Get Rich or Eat Peanuts collection, or bubblegum pink ‘Grinder’ chokers. Infusing her Korean, British, and Italian roots into her designs, the Central Saint Martins graduate’s pieces have drawn the attention of such envelope-pushing fans as Charli XCX” VOGUE US
“Chokers and charms, hoops earrings and candy-like rings. Seoul-born, Milan-raised designer Marisa Jiwi Seok is all about the 90’s. She’s into old school hip-hop too, citing it-and her international roots- as a contributing factor to her buzz-generating appeal” Nordstrom SPACE